{"id":26821,"date":"2022-11-11T17:50:46","date_gmt":"2022-11-11T14:50:46","guid":{"rendered":"https:\/\/affise.com\/?p=26821"},"modified":"2023-01-10T15:56:16","modified_gmt":"2023-01-10T12:56:16","slug":"meet-vladimir-pokidko-affise-reach-development-lead","status":"publish","type":"post","link":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/","title":{"rendered":"Meet Vladimir Pokidko, Affise Reach Development Lead"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"26821\" class=\"elementor elementor-26821\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8a93a54 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8a93a54\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9d299a8\" data-id=\"9d299a8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2874e91 elementor-widget elementor-widget-text-editor\" data-id=\"2874e91\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">Behind every success is a great team and an outstanding leader. Today, we want to introduce you to one of them: Vladimir Pokidko, the Affise Reach Development Lead.<\/span><\/p><p><span style=\"font-weight: 400;\">Six years ago, Vladimir was one of the first Affisians on board. Learn more about his career path in the tech industry and how he helped build <a href=\"https:\/\/affise.com\/reach\/\">Affise Reach<\/a>, a partnership marketing solution that supports brands worldwide.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7e9b58 elementor-widget elementor-widget-text-editor\" data-id=\"f7e9b58\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>You joined Affise in 2016 as one of the company&#8217;s first employees. Since then, you have gone through many steps in your career path at Affise. Could you tell us more about your journey?<\/b><\/h2><p><span style=\"font-weight: 400;\">More than six years ago, I was looking for remote work in Kazakhstan and found an affiliate programme, called &#8220;Clobucks,&#8221; founded by Dmitri Zotov. He knew many people and had several ideas to grow the programme into a business. I got involved as a back-end developer in similar projects like marketplaces or product feeds.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b29998 elementor-vertical-align-top elementor-widget elementor-widget-image-box-new\" data-id=\"5b29998\" data-element_type=\"widget\" data-widget_type=\"image-box-new.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"advertising left \"><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img advertising__image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"543\" height=\"456\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Dmitri-Zotov-Affise-co-founder.jpg\" class=\"attachment-full size-full wp-image-26823\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content advertising__content\"><p class=\"elementor-image-box-description advertising__text\">Interview with the Founder of Affise Dmitri Zotov<\/p><a href=\"https:\/\/affise.com\/blog\/from-the-beginning-our-mission-was-to-disrupt-the-industry-dmitri-zotov-affise-co-founder\/\" class=\"elementor-image-box-learnmore advertising__link\">Learn now \u2192<\/a><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff476d3 elementor-widget elementor-widget-text-editor\" data-id=\"ff476d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Months later, I joined the HQ team as the company grew. I felt support and confidence from the people working with me. I love adventures! &#8220;Clobucks&#8221; gradually evolved into more than just an affiliate program. A few years later, it became a solution to simplify partnerships, Affise, and welcome new horizons. But I have gained invaluable experience to keep the fast-growing company afloat.<\/span><\/p><h2><b>Affise became a leading partner marketing solution and transformed the industry soon after. Your role in the company also evolved.<\/b><\/h2><p><span style=\"font-weight: 400;\">A few years later, I moved to a new position as a product manager, where I helped start to understand customer needs, define product development across the lifecycle, and coordinate and manage trade-offs between engineering and design. I liked communication, decision-making, and cross-functional problem-solving, and I decided to move to the management level.<\/span><\/p><p><span style=\"font-weight: 400;\">Then, as the development team grew, the capacity of the product team needed to be increased. We expanded our team with experienced professionals and grew to eight people in the product team.<\/span><\/p><h2><b>You are currently Affise Reach Project Lead. Could you tell us more about your role?<\/b><\/h2><p><span style=\"font-weight: 400;\">I coordinate the processes between development and product, design and analysis, drive product and feature launches, and collaborate with senior management, product development, and operations to deliver impactful results to support business growth.<\/span><\/p><h2><b>New challenges, new projects, and the launch of a new product. What was the process of developing Affise Reach like? How would you describe it in a few words?<\/b><\/h2><p><span style=\"font-weight: 400;\">In 2021, we introduced Affise Reach, an end-to-end technology that helps brands and advertisers to find and team up with the best affiliates, content creators, and influencers to partner with, build relationships and manage affiliate marketing campaigns.<\/span><\/p><p><span style=\"font-weight: 400;\">As a back-end developer at Affise, I had good technical experience with high-load and big-data systems, so I started making the architecture for Reach, combining two positions where possible. We started hiring a new team, and for a while, I had two teams to which I could not fully dedicate myself.<\/span><\/p><p><span style=\"font-weight: 400;\">As the team grew, there were more than ten of us, and we had to decide to assign me entirely to the Reach team as development manager and leave the product team in good hands. For me, Affise Reach was a great opportunity to build a solid product and an efficient and productive team from scratch. During the launch, we faced many difficulties and tight timelines as a team that we had to solve and overcome. This time taught us to be stronger.<\/span><\/p><h2><b>Such a demanding event is only possible with a great team consisting not only of professionals but also of friends. How can a development team work well together?<\/b><\/h2><p><span style=\"font-weight: 400;\">Trust and coordination. People are different; everyone has their own goals in life, at work, on the road, wherever &#8211; it&#8217;s tough to find like-minded people, and it&#8217;s impossible to force someone to think like you.<\/span><\/p><p><span style=\"font-weight: 400;\">But if you are open-minded and your own goals and those of the company are transparent, it is easy to spread your vision, show what the team stands for and enjoy shared successes.<\/span><\/p><p><span style=\"font-weight: 400;\">I like playing football and often compare it to product development. Let&#8217;s imagine that the defenders and attackers of a team do not trust each other; what will happen? Will they pass the ball to each other? Will they win? Suppose the defenders do not know why they are on the pitch; will they stop the opponent? This may seem obvious, but it is important, and I often see a lack of it. We are all in the same company, but there is only one difference: at Affise Reach, we have a small team, which lets us be more flexible and friendly.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e8b372 elementor-widget elementor-widget-text-editor\" data-id=\"3e8b372\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>1\/3 of our employees have been here for more than three years. By saying #WeGrowTogether, we show that Affise offers our team members many opportunities to grow &#8211; e.g., move to new departments, learn new skills, and much more. This is certainly compatible with your career. What does growth look like for your team members?<\/b><\/h2><p><span style=\"font-weight: 400;\">My story above is representative enough to say: it&#8217;s not what you do or where you are &#8211; it&#8217;s what you like and want.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">In psychology, there is a term &#8220;mindfulness,&#8221; which means to observe one&#8217;s thoughts and feelings. By observing ourselves, we can understand what state or position we feel comfortable in or what we are mentally running away from. We need to pay attention to our feelings when we want something.<\/span><\/p><p><span style=\"font-weight: 400;\">Of course, desire alone is not enough, but in my opinion, it is more important than external factors. <\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-529da4c elementor-widget elementor-widget-testimonial\" data-id=\"529da4c\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-testimonial-wrapper{overflow:hidden;text-align:center}.elementor-testimonial-wrapper .elementor-testimonial-content{font-size:1.3em;margin-bottom:20px}.elementor-testimonial-wrapper .elementor-testimonial-name{line-height:1.5;display:block}.elementor-testimonial-wrapper .elementor-testimonial-job{font-size:.85em;display:block}.elementor-testimonial-wrapper .elementor-testimonial-meta{width:100%;line-height:1}.elementor-testimonial-wrapper .elementor-testimonial-meta-inner{display:inline-block}.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-details,.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-image{display:table-cell;vertical-align:middle}.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-image img{width:60px;height:60px;border-radius:50%;-o-object-fit:cover;object-fit:cover;max-width:none}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-aside .elementor-testimonial-image{padding-right:15px}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-aside .elementor-testimonial-details{text-align:left}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-details,.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-image{display:block}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-image{margin-bottom:20px}<\/style>\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">Take more responsibility, learn new technologies and practices, socialize, and enjoy your life and work.\n<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Vladimir Pokidko<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0a44c4a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0a44c4a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f265fe3\" data-id=\"f265fe3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d18ab0 elementor-widget elementor-widget-text-editor\" data-id=\"9d18ab0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As for our opportunities, great professionals take that place as soon as the opportunity arises. All my colleagues know that Affise success and growth depend on product growth and how a customer uses what we have introduced and what we are developing. The company and its success are not just about writing code.<\/span><\/p><h2><b>You lead an international team based in many countries &#8211; what challenges does that bring?<\/b><\/h2><p><span style=\"font-weight: 400;\">I would not say that an international team brings challenges, but working remotely does. I worked remotely seven years ago, and I remember how hard it is to feel a sense of belonging when you are a thousand miles away.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-953920a elementor-widget elementor-widget-testimonial\" data-id=\"953920a\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">We try to have online company parties, sometimes inviting people to Vilnius when possible or meeting up when traveling or when someone travels. That gives us the feeling that we are all \"in the same place\" despite the distance.\n<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Vladimir Pokidko<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b55467 elementor-widget elementor-widget-text-editor\" data-id=\"8b55467\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>How do you foster trust between the team leader and the team members?<\/b><\/h2><p><span style=\"font-weight: 400;\">Just be me! The team sees me as the same employee, but they know where I can help, solve and support. I&#8217;m convinced that there is no &#8220;artificial way&#8221; to increase trust by playing to someone or listening to them just because you have to &#8211; that will not work. So my method is simple: I care about my team and want to help if I can. In this case, if you are honest, trust comes by itself.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc9a9a elementor-widget elementor-widget-text-editor\" data-id=\"1fc9a9a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>What challenges in the industry do you want to solve through Affise Reach? How do you approach this task<\/b><span style=\"font-weight: 400;\">?<\/span><\/h2><p><span style=\"font-weight: 400;\">The biggest challenge, I see, is its suitability as a tool for different types of businesses. Some companies need additional integrations; others need more advanced analytics. We can only develop some things at a time, and we have to find a compromise between implementation, technical constraints, and business needs.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42cd7d8 elementor-widget elementor-widget-testimonial\" data-id=\"42cd7d8\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">Many clients' needs require different solutions, and we aim to offer one tool for all. <\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Vladimir Pokidko<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Behind every success is a great team and an outstanding leader. Today, we want to introduce you to one of them: Vladimir Pokidko, the Affise Reach Development Lead. Six years ago, Vladimir was one of the first Affisians on board. Learn more about his career path in the tech industry and how he helped build [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":26840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[197],"tags":[255,302,300,289,313],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Meet Vladimir Pokidko, Affise Reach Development Lead &#8212; Affise<\/title>\n<meta name=\"description\" content=\"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meet Vladimir Pokidko, Affise Reach Development Lead\" \/>\n<meta property=\"og:description\" content=\"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\" \/>\n<meta property=\"og:site_name\" content=\"Affise\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/getaffise\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-11T14:50:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-10T12:56:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/LeiVladimir-Pokidko_FBLITW.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Affise Academy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Meet Vladimir Pokidko, Affise Reach Development Lead\" \/>\n<meta name=\"twitter:description\" content=\"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/LeiVladimir-Pokidko_FBLITW.png\" \/>\n<meta name=\"twitter:creator\" content=\"@GetAffise\" \/>\n<meta name=\"twitter:site\" content=\"@GetAffise\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Affise Academy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\"},\"author\":{\"name\":\"Affise Academy\",\"@id\":\"https:\/\/affise.com\/#\/schema\/person\/df18ec4c7cd397cc0730d187e38a948f\"},\"headline\":\"Meet Vladimir Pokidko, Affise Reach Development Lead\",\"datePublished\":\"2022-11-11T14:50:46+00:00\",\"dateModified\":\"2023-01-10T12:56:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\"},\"wordCount\":1271,\"publisher\":{\"@id\":\"https:\/\/affise.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png\",\"keywords\":[\"Affise Reach\",\"GetAffise\",\"MeetTheAffisians\",\"Partnership marketing\",\"tech industry\"],\"articleSection\":[\"Interviews\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\",\"url\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\",\"name\":\"Meet Vladimir Pokidko, Affise Reach Development Lead &#8212; Affise\",\"isPartOf\":{\"@id\":\"https:\/\/affise.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png\",\"datePublished\":\"2022-11-11T14:50:46+00:00\",\"dateModified\":\"2023-01-10T12:56:16+00:00\",\"description\":\"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.\",\"breadcrumb\":{\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage\",\"url\":\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png\",\"contentUrl\":\"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png\",\"width\":1140,\"height\":465},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/affise.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Meet Vladimir Pokidko, Affise Reach Development Lead\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/affise.com\/#website\",\"url\":\"https:\/\/affise.com\/\",\"name\":\"Affise\",\"description\":\"Performance Marketing &amp; Mobile Attribution Platform\",\"publisher\":{\"@id\":\"https:\/\/affise.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/affise.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/affise.com\/#organization\",\"name\":\"Affise Technologies Ltd\",\"alternateName\":\"Affise\",\"url\":\"https:\/\/affise.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/affise.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/affise.com\/wp-content\/uploads\/2021\/09\/affise-logo-banner.jpg\",\"contentUrl\":\"https:\/\/affise.com\/wp-content\/uploads\/2021\/09\/affise-logo-banner.jpg\",\"width\":1080,\"height\":1080,\"caption\":\"Affise Technologies Ltd\"},\"image\":{\"@id\":\"https:\/\/affise.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/getaffise\",\"https:\/\/twitter.com\/GetAffise\",\"https:\/\/www.instagram.com\/getaffise\/\",\"https:\/\/www.linkedin.com\/company\/affise-com\/\",\"https:\/\/medium.com\/@affise\",\"https:\/\/www.youtube.com\/channel\/UCkSVBagxxJzOxhmQ1KXAzPw\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/affise.com\/#\/schema\/person\/df18ec4c7cd397cc0730d187e38a948f\",\"name\":\"Affise Academy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/affise.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/affise.com\/wp-content\/uploads\/2021\/03\/qAEA5F2cZWBGR3NRDLMjtqnBMDAuac3zkASs2ecx-96x96.jpg\",\"contentUrl\":\"https:\/\/affise.com\/wp-content\/uploads\/2021\/03\/qAEA5F2cZWBGR3NRDLMjtqnBMDAuac3zkASs2ecx-96x96.jpg\",\"caption\":\"Affise Academy\"},\"description\":\"Affise is a partner marketing platform for brands, advertisers and agencies to scale via all possible performance marketing channels. Synergy of technology and our long standing experience lets you expand your partnerships, automate every step of the campaign lifecycle and make data-driven decisions.\",\"sameAs\":[\"https:\/\/affise.com\"],\"url\":\"https:\/\/affise.com\/blog\/author\/affise-academy\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Meet Vladimir Pokidko, Affise Reach Development Lead &#8212; Affise","description":"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/","og_locale":"en_US","og_type":"article","og_title":"Meet Vladimir Pokidko, Affise Reach Development Lead","og_description":"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.","og_url":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/","og_site_name":"Affise","article_publisher":"https:\/\/www.facebook.com\/getaffise","article_published_time":"2022-11-11T14:50:46+00:00","article_modified_time":"2023-01-10T12:56:16+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/LeiVladimir-Pokidko_FBLITW.png","type":"image\/png"}],"author":"Affise Academy","twitter_card":"summary_large_image","twitter_title":"Meet Vladimir Pokidko, Affise Reach Development Lead","twitter_description":"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.","twitter_image":"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/LeiVladimir-Pokidko_FBLITW.png","twitter_creator":"@GetAffise","twitter_site":"@GetAffise","twitter_misc":{"Written by":"Affise Academy","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#article","isPartOf":{"@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/"},"author":{"name":"Affise Academy","@id":"https:\/\/affise.com\/#\/schema\/person\/df18ec4c7cd397cc0730d187e38a948f"},"headline":"Meet Vladimir Pokidko, Affise Reach Development Lead","datePublished":"2022-11-11T14:50:46+00:00","dateModified":"2023-01-10T12:56:16+00:00","mainEntityOfPage":{"@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/"},"wordCount":1271,"publisher":{"@id":"https:\/\/affise.com\/#organization"},"image":{"@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage"},"thumbnailUrl":"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png","keywords":["Affise Reach","GetAffise","MeetTheAffisians","Partnership marketing","tech industry"],"articleSection":["Interviews"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/","url":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/","name":"Meet Vladimir Pokidko, Affise Reach Development Lead &#8212; Affise","isPartOf":{"@id":"https:\/\/affise.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage"},"image":{"@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage"},"thumbnailUrl":"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png","datePublished":"2022-11-11T14:50:46+00:00","dateModified":"2023-01-10T12:56:16+00:00","description":"Vladimir Pokidko is our Affise Reach Development Lead. Learn more about how he helped build this solution partnership marketing solution.","breadcrumb":{"@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#primaryimage","url":"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png","contentUrl":"https:\/\/affise.com\/wp-content\/uploads\/2022\/11\/Vladimir-Pokidko_Blog.png","width":1140,"height":465},{"@type":"BreadcrumbList","@id":"https:\/\/affise.com\/blog\/meet-vladimir-pokidko-affise-reach-development-lead\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/affise.com\/"},{"@type":"ListItem","position":2,"name":"Meet Vladimir Pokidko, Affise Reach Development Lead"}]},{"@type":"WebSite","@id":"https:\/\/affise.com\/#website","url":"https:\/\/affise.com\/","name":"Affise","description":"Performance Marketing &amp; Mobile Attribution Platform","publisher":{"@id":"https:\/\/affise.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/affise.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/affise.com\/#organization","name":"Affise Technologies Ltd","alternateName":"Affise","url":"https:\/\/affise.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/affise.com\/#\/schema\/logo\/image\/","url":"https:\/\/affise.com\/wp-content\/uploads\/2021\/09\/affise-logo-banner.jpg","contentUrl":"https:\/\/affise.com\/wp-content\/uploads\/2021\/09\/affise-logo-banner.jpg","width":1080,"height":1080,"caption":"Affise Technologies Ltd"},"image":{"@id":"https:\/\/affise.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/getaffise","https:\/\/twitter.com\/GetAffise","https:\/\/www.instagram.com\/getaffise\/","https:\/\/www.linkedin.com\/company\/affise-com\/","https:\/\/medium.com\/@affise","https:\/\/www.youtube.com\/channel\/UCkSVBagxxJzOxhmQ1KXAzPw"]},{"@type":"Person","@id":"https:\/\/affise.com\/#\/schema\/person\/df18ec4c7cd397cc0730d187e38a948f","name":"Affise Academy","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/affise.com\/#\/schema\/person\/image\/","url":"https:\/\/affise.com\/wp-content\/uploads\/2021\/03\/qAEA5F2cZWBGR3NRDLMjtqnBMDAuac3zkASs2ecx-96x96.jpg","contentUrl":"https:\/\/affise.com\/wp-content\/uploads\/2021\/03\/qAEA5F2cZWBGR3NRDLMjtqnBMDAuac3zkASs2ecx-96x96.jpg","caption":"Affise Academy"},"description":"Affise is a partner marketing platform for brands, advertisers and agencies to scale via all possible performance marketing channels. Synergy of technology and our long standing experience lets you expand your partnerships, automate every step of the campaign lifecycle and make data-driven decisions.","sameAs":["https:\/\/affise.com"],"url":"https:\/\/affise.com\/blog\/author\/affise-academy\/"}]}},"_links":{"self":[{"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/posts\/26821"}],"collection":[{"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/comments?post=26821"}],"version-history":[{"count":0,"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/posts\/26821\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/media\/26840"}],"wp:attachment":[{"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/media?parent=26821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/categories?post=26821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/affise.com\/wp-json\/wp\/v2\/tags?post=26821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}