{"id":27292,"date":"2022-12-23T13:20:25","date_gmt":"2022-12-23T10:20:25","guid":{"rendered":"https:\/\/affise.com\/?p=27292"},"modified":"2025-06-15T15:02:23","modified_gmt":"2025-06-15T12:02:23","slug":"what-features-affise-performance-launched-in-2022-to-meet-customer-demands","status":"publish","type":"post","link":"https:\/\/affise.com\/blog\/category\/updates\/what-features-affise-performance-launched-in-2022-to-meet-customer-demands\/","title":{"rendered":"What Features Affise Performance Launched In 2022 To Meet Customer Demands"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27292\" class=\"elementor elementor-27292\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-86043c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"86043c4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e2e332b\" data-id=\"e2e332b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af8f0f5 elementor-widget elementor-widget-text-editor\" data-id=\"af8f0f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">2023 is just around the corner. But before it arrives, let&#8217;s talk about 2022. This year was marked by the return of major events and profound changes in consumer behavior. As a result, brands and digital marketers have watched that the tactics for promoting a campaign across marketing channels are no longer the same. In contrast, partnership programs have become the most popular way for modern brands to achieve desired goals.<\/span><\/p><p><span style=\"font-weight: 400;\">Meanwhile, the Affise team has been busy developing and improving the Affise Performance features to meet the challenges of recent times. Additionally,<\/span><b> we have added to the Affise ecosystem two new products:<\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/affise.com\/reach\/\"> Affise Reach<\/a>, a partnership marketing platform that allows brands to find new partners, track and manage campaigns to generate more revenue, and <a href=\"https:\/\/affise.com\/affise-mobile-attribution\/\">Affise MMP<\/a>, a solution that enables a business to scale and increase user engagement by understanding the customer lifecycle.<\/span><\/p><p><span style=\"font-weight: 400;\">In this article, we have selected the most valuable updates of Affise Performance in\u00a0 2022 that you can incorporate into your marketing routines now. The goal has been to improve our current and future customers&#8217; experience, increase the results of marketing campaigns, and enable brands to make the most of partnership opportunities. <\/span><span style=\"font-weight: 400;\">Let&#8217;s take a closer look at these updates and see how they can benefit your marketing efforts.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3fc397 elementor-widget elementor-widget-text-editor\" data-id=\"e3fc397\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Table of contents<br \/>1 &#8211; <a href=\"#events-report-model\">Events Report<\/a><br \/>2 &#8211; <a href=\"#advertiser-panel\">Advertiser Panel Updates<\/a><br \/>3 &#8211;<a href=\"#additional-API-integrations\">Additional API Integrations<\/a><br \/>4 &#8211; <a href=\"#revenue-prediction\">Revenue Prediction<\/a><br \/>5 &#8211; <a href=\"#affise-checker\">Affise Checker<\/a><br \/>6 &#8211; <a href=\"#social-media-tracking\">Social Media Tracking<\/a><br \/>7 &#8211; <a href=\"#automation-features\">Automation features<\/a><br \/>8 &#8211; <a href=\"#offline-tracking\">Offline tracking<\/a><br \/>9 &#8211; <a href=\"#impressions-updates\">Impressions Updates<\/a><br \/>10 &#8211; <a href=\"#advanced-postbacks\">Advanced Postbacks<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d407fd2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d407fd2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6172c74\" data-id=\"6172c74\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b42a2f1 elementor-widget elementor-widget-text-editor\" data-id=\"b42a2f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>10 Top Affise Performance Features released in 2022<\/h2><h3><b><a id=\"events-report-model\"><\/a>1 &#8211; Events Report<\/b><\/h3><p><span style=\"font-weight: 400;\">Optimizing the user experience is necessary for brands that want to be successful in the following years. One of the reasons is that knowing how your audience interacts with your product or service is essential to seeking new opportunities and valuable leads.<\/span><\/p><p><span style=\"font-weight: 400;\">Our feature, released this year, allows digital marketers to access more data and make accurate decisions. It makes it possible to create more promising campaigns by considering the user journey. As a result, brands can better understand the audience&#8217;s main reactions when connecting with a particular product and improve their experiences.<\/span><\/p><p><span style=\"font-weight: 400;\">In short, with Affise&#8217;s <\/span><b>event report<\/b><span style=\"font-weight: 400;\">, launched this year, it is possible to:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Get a complete picture of your audience&#8217;s behavior within your product or service;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyze user performance and their journey;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create high-performance campaigns;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Understand more in-depth by analyzing the events that led to conversion through the analysis of tailored achieved goals.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61ddb67 elementor-vertical-align-top elementor-widget elementor-widget-image-box-new\" data-id=\"61ddb67\" data-element_type=\"widget\" data-widget_type=\"image-box-new.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"advertising left \"><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img advertising__image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"544\" height=\"451\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/Affise-introduces-Events-report.jpg\" class=\"attachment-full size-full wp-image-27316\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content advertising__content\"><p class=\"elementor-image-box-description advertising__text\">Affise introduces Events report<\/p><a href=\"https:\/\/affise.com\/blog\/category\/updates\/events-report\/\" class=\"elementor-image-box-learnmore advertising__link\">Learn now \u2192<\/a><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6caac3d elementor-widget elementor-widget-image\" data-id=\"6caac3d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1999\" height=\"990\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image4-1.png\" class=\"attachment-large size-large wp-image-27327\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d807b65 elementor-widget elementor-widget-image\" data-id=\"d807b65\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1860\" height=\"428\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image.png\" class=\"attachment-large size-large wp-image-27333\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-caabbd8 elementor-widget elementor-widget-text-editor\" data-id=\"caabbd8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong><a id=\"advertiser-panel\"><\/a>2 &#8211;<\/strong><b> Advertiser Panel Updates<\/b><\/h3><p><span style=\"font-weight: 400;\">The possibility of customization has extended to various areas of marketing and also when we talk about building long-term partnerships with advertisers, affiliates, and influencers. One way to provide more customization to your partners is to make a unique panel. For example, we can cite the experience of Valuadle, who created a customized version of the advertiser panel using the Affise platform.<\/span><\/p><p><span style=\"font-weight: 400;\">Thanks to this year&#8217;s updates, it is now possible to add offers to the <\/span><b>advertiser panel<\/b><span style=\"font-weight: 400;\">, which:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Simplify interaction and makes partnerships more transparent by allowing advertisers to add offers directly to their accounts through the Affise platform.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e966b87 elementor-widget elementor-widget-image\" data-id=\"e966b87\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1874\" height=\"856\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image-1.png\" class=\"attachment-large size-large wp-image-27334\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a17208a elementor-vertical-align-top elementor-widget elementor-widget-image-box-new\" data-id=\"a17208a\" data-element_type=\"widget\" data-widget_type=\"image-box-new.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"advertising left \"><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img advertising__image\"><img loading=\"lazy\" decoding=\"async\" width=\"389\" height=\"329\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/Valuadle-and-Affise.jpg\" class=\"attachment-full size-full wp-image-27317\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content advertising__content\"><p class=\"elementor-image-box-description advertising__text\">How Valuadle grew its affiliate base over 60% and increased its traffic volume by 4x times with Affise<\/p><a href=\"https:\/\/affise.com\/case_studies\/valuadle\/\" class=\"elementor-image-box-learnmore advertising__link\">Learn now \u2192<\/a><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e4d25a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e4d25a2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8d42d06\" data-id=\"8d42d06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-743cbd0 elementor-widget elementor-widget-testimonial\" data-id=\"743cbd0\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-testimonial-wrapper{overflow:hidden;text-align:center}.elementor-testimonial-wrapper .elementor-testimonial-content{font-size:1.3em;margin-bottom:20px}.elementor-testimonial-wrapper .elementor-testimonial-name{line-height:1.5;display:block}.elementor-testimonial-wrapper .elementor-testimonial-job{font-size:.85em;display:block}.elementor-testimonial-wrapper .elementor-testimonial-meta{width:100%;line-height:1}.elementor-testimonial-wrapper .elementor-testimonial-meta-inner{display:inline-block}.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-details,.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-image{display:table-cell;vertical-align:middle}.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-image img{width:60px;height:60px;border-radius:50%;-o-object-fit:cover;object-fit:cover;max-width:none}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-aside .elementor-testimonial-image{padding-right:15px}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-aside .elementor-testimonial-details{text-align:left}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-details,.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-image{display:block}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-image{margin-bottom:20px}<\/style>\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\u201cThe custom affiliate dashboard is a great marketing tool for attracting new affiliates. It's tailored to our business needs and provides our affiliates with a fresh, easy-to-use interface. If you want your affiliate panel tailored to your business needs, I recommend contacting one of the Affise's Customer Success Managers!\u201d <\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-name\" href=\"https:\/\/www.valuadle.com\/\">Josh Delano<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-job\" href=\"https:\/\/www.valuadle.com\/\">Valuadle<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3907139 elementor-widget elementor-widget-text-editor\" data-id=\"3907139\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b>3 &#8211; <a id=\"additional-API-integrations\"><\/a>Additional API Integrations<\/b><\/h3><p><span style=\"font-weight: 400;\">APIs are an essential component when thinking about partnership marketing software. In short, they form a bridge that allows two software to communicate using a set of definitions and protocols. Thus, we\u2019ve upgraded this feature and made it more accurate for marketing campaigns regarding promo codes, conversions, and billing.\u00a0 This will help to attract customers, generate value, retain buyers, avoid churn, and more. As part of our tool enhancements, Affise customers can now:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Import promo codes via API:<\/b><span style=\"font-weight: 400;\"> Add promo codes into the Affise platform by API integration easily.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Conversions upload (CRM) by webmasters via API: <\/b><span style=\"font-weight: 400;\">Reduce admin work by allowing your affiliates to upload conversions via API. <\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Billing API:<\/b> Manage the entire payment system by seamlessly integrating your system to Affise via our billing API.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3e1bfb elementor-widget elementor-widget-text-editor\" data-id=\"e3e1bfb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"revenue-prediction\"><\/a>4 &#8211; Revenue Prediction<\/b><\/h3><p><span style=\"font-weight: 400;\">Companies commonly make decisions based on the previous year&#8217;s data, but there are more efficient methods to plan your budget accurately nowadays. As a result, you can predict your campaign&#8217;s performance and act accordingly. Our resource helps you make decisions based not only on past events but also on those that are about to happen in the future. In short, with our <\/span><b>Revenue Prediction<\/b><span style=\"font-weight: 400;\">, you can:\u00a0<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Be ready for any ups and downs and manage your budget for the next month;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Take advantage of capitalizing on some new offerings to help offset those months when there may be a down period in sales or any other user activity;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">And more.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc84177 elementor-widget elementor-widget-image\" data-id=\"cc84177\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1133\" height=\"439\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image-2.png\" class=\"attachment-large size-large wp-image-27335\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a483a5 elementor-widget elementor-widget-text-editor\" data-id=\"2a483a5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"affise-checker\"><\/a>5 &#8211; Affise Checker<\/b><\/h3><p><span style=\"font-weight: 400;\">In 2021, we launched the Affise Checker, a feature that helps to manage traffic effectively. You can get advertiser performance reports, access retargeting statistics, and select the most profitable campaigns.<\/span><\/p><p><span style=\"font-weight: 400;\">You can test separate links using a manual verifier and see a clear redirect path to your destination. For those who need to process hundreds or thousands of offers, the automatic Checker is ideal; it monitors offers according to the settings a user configures. That means to say that this feature works both manually and automatically. <\/span><span style=\"font-weight: 400;\">This year, we improved this resource by adding the <\/span><b>new offer pause and disabling feature.<\/b><span style=\"font-weight: 400;\"> It recourse helps to save money on underperforming offers by:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automatically decide to pause or disable offers that don&#8217;t meet your set parameters, saving you money and time.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d05740 elementor-vertical-align-top elementor-widget elementor-widget-image-box-new\" data-id=\"3d05740\" data-element_type=\"widget\" data-widget_type=\"image-box-new.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"advertising left \"><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img advertising__image\"><img loading=\"lazy\" decoding=\"async\" width=\"541\" height=\"445\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/How-Affise-Checker-Helps-FPK-Marketing-Grow-Their-Revenue.jpg\" class=\"attachment-full size-full wp-image-27319\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content advertising__content\"><p class=\"elementor-image-box-description advertising__text\">How Affise Checker Helps FPK Marketing Grow Their Revenue<\/p><a href=\"https:\/\/affise.com\/blog\/category\/updates\/links-checker-eliminate-broken-offers\/\" class=\"elementor-image-box-learnmore advertising__link\">Learn now \u2192<\/a><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d46061 elementor-widget elementor-widget-testimonial\" data-id=\"9d46061\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\u201cWe use Checker to control offers' availability on the advertiser's side, and it helps us to save traffic costs for affiliates and establish trustful partnerships with them. As a result, traffic redirection from disabled offers to live ones increased our income by 10-12% monthly.\u201d<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-name\" href=\"https:\/\/fpk-marketing.com\/\">Nikita Piatokha<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-job\" href=\"https:\/\/fpk-marketing.com\/\">Head of Business Development and Partner Relations, FPK Marketing<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e2a05c elementor-widget elementor-widget-text-editor\" data-id=\"4e2a05c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"social-media-tracking\"><\/a>6 &#8211; Social Media Tracking<\/b><\/h3><p><span style=\"font-weight: 400;\">We&#8217;ve seen how social media is becoming part of the consumer buying journey, as <\/span><a href=\"https:\/\/blog.gwi.com\/marketing\/social-media-statistics\/\"><span style=\"font-weight: 400;\">43%<\/span><\/a><span style=\"font-weight: 400;\"> of consumers interact with brands, products, or services through social media networks<\/span><span style=\"font-weight: 400;\">. That means that more and more people, especially younger consumers, are using social media to discover or get in touch with brands.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">As a result, social media platforms have tested new features to meet this growing need. In contrast, brands increasingly need to keep up with what is relevant to the audience and be familiar with these new resources by tracking them properly. To help with, our new features allow digital marketers to:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Set up TikTok or Facebook ad campaigns <\/b><span style=\"font-weight: 400;\">and track results directly on the Affise platform. This makes tracking and measuring the results generated with partners across different touchpoints much easier.\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-222ef46 elementor-widget elementor-widget-text-editor\" data-id=\"222ef46\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"automation-features\"><\/a>7 &#8211; Automation features<\/b><\/h3><p>Automation is all we have heard about in 2022. Managing thousands of offers or partners, activities, processes, and more requires automating the processes. That&#8217;s why we&#8217;ve worked hard to improve our capabilities and offer the best automation resources to our customers.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d55d5c9 elementor-vertical-align-top elementor-widget elementor-widget-image-box-new\" data-id=\"d55d5c9\" data-element_type=\"widget\" data-widget_type=\"image-box-new.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"advertising left \"><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img advertising__image\"><img loading=\"lazy\" decoding=\"async\" width=\"562\" height=\"452\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/How-Much-Time-And-Resources-Can-You-Save-With-Affise.jpg\" class=\"attachment-full size-full wp-image-27366\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content advertising__content\"><p class=\"elementor-image-box-description advertising__text\">How Much Time And Resources Can You Save With Affise?<\/p><a href=\"https:\/\/affise.com\/blog\/category\/updates\/events-report\/\" class=\"elementor-image-box-learnmore advertising__link\">Learn now \u2192<\/a><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43eaa19 elementor-widget elementor-widget-text-editor\" data-id=\"43eaa19\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Thanks to the lasts upgrades, our bulk action tool now allows you to save even more time by making it easy to manage thousands of affiliates with one click by enabling or disabling affiliates from the <\/span><b>bulk advertiser list<\/b><span style=\"font-weight: 400;\">:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It helps assign or disable affiliates across multiple offers with a single action instead of going through each offer one by one. In addition, this feature is available for offers; it allows you to select, assign, add, replace or delete one or multiple items across multiple offers with a single action.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fd464e elementor-widget elementor-widget-image\" data-id=\"7fd464e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1873\" height=\"449\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image-3-1.png\" class=\"attachment-large size-large wp-image-27336\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31fc787 elementor-widget elementor-widget-text-editor\" data-id=\"31fc787\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"offline-tracking\"><\/a>8 &#8211; Offline tracking<\/b><\/h3><p><span style=\"font-weight: 400;\">As customer preferences change, <\/span><a href=\"https:\/\/blog.gwi.com\/marketing\/social-media-statistics\/\"><span style=\"font-weight: 400;\">28%<\/span><\/a><span style=\"font-weight: 400;\"> say they&#8217;re concerned about spending too much time on social media, motivated by many reasons, including wellness. This is causing many companies to rethink their strategies and invest in offline campaigns to reach people out of social media channels.<\/span><\/p><p><span style=\"font-weight: 400;\">In this scenario, QR codes are a great way to track interactions and stimulate offline sales. They work well to expand the reach of any partner program, allowing you to promote it in subways, shops, and other physical locations where you can place a QR code.<\/span><\/p><p><span style=\"font-weight: 400;\">So this year, we implemented our platform with robust and easy-to-use <\/span><b>QR code tracking<\/b><span style=\"font-weight: 400;\">. With it, it&#8217;s seamless to track and correctly attribute offline sales from QR codes:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Anyone can scan the generated QR code in Affise with their smartphone camera;\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The code will redirect the person to the landing page of the offer;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If the person completes the desired action, the details will be sent back to Affise and then shown in the affiliate tracking system.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8461b09 elementor-widget elementor-widget-image\" data-id=\"8461b09\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"989\" height=\"592\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image-3.png\" class=\"attachment-large size-large wp-image-27328\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d17045 elementor-widget elementor-widget-text-editor\" data-id=\"9d17045\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"impressions-updates\"><\/a>9 &#8211; Impressions Updates<\/b><\/h3><p>Undoubtedly, the growth in affiliate and influencer marketing in 2022 has taken this industry to a new level. More and more companies want to create new partnerships as they understand their business&#8217;s short- and long-term benefits. However, for brands to meet their goals, it is important to pay close attention to fraudulent activity that can put everything at risk by affecting campaigns and impressions.<\/p><p>Fraud has affected many advertising campaigns in recent years. Fraudulent tactics have become increasingly complex and require robust, end-to-end solutions to ensure your marketing efforts remain secure. Affise provides one of the best-in-class fraud prevention systems, updated to analyze conversions through a wide list of filters, such as duplicate IPs or bot-like behavior.\u00a0<\/p><p>The following update makes it possible to detect fraudulent activity with unprecedented accuracy:<\/p><ul><li aria-level=\"1\"><b>Cap on Impressions,<\/b>\u00a0which provides full control over campaigns, allowing to stop possible fraud by limiting impressions.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ce16f8 elementor-widget elementor-widget-image\" data-id=\"0ce16f8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"481\" height=\"328\" src=\"https:\/\/affise.com\/wp-content\/uploads\/2022\/12\/image-4.png\" class=\"attachment-large size-large wp-image-27337\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-253acd3 elementor-widget elementor-widget-text-editor\" data-id=\"253acd3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b><a id=\"advanced-postbacks\"><\/a>10 &#8211; Advanced Postbacks<\/b><\/h3><p><span style=\"font-weight: 400;\">One of the essential features of affiliate marketing software is the variety of tracking and postbacks. However, it&#8217;s important to remember that regional compliance and third-party tracking protections are deciding factors in determining the software&#8217;s potential. The Affise platform features tracking methods that rely on pixels and URLs, among others. Additionally, as of this year, it has become possible:\u00a0<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A new option allows brands to <\/span><b>send cross-postbacks to MMPs via GET\/POST methods<\/b><span style=\"font-weight: 400;\">. It integrates with more mobile measurement partners, and on the Affise platform, it is possible to choose your preferred method to transfer data to MMPs.<\/span><\/li><\/ul><h2><b>To sum up<\/b><\/h2><p><span style=\"font-weight: 400;\">We have been working hard to improve our customers&#8217; experience. Our primary goal is always to make it easy to manage, automate and scale profitable partnerships.<\/span><\/p><p><span style=\"font-weight: 400;\">Looking ahead to 2023, we are committed to improving our ecosystem. Our customers rely on our products to achieve better results and scale up their businesses. Thus, ensuring we deliver the best customer experience will be our top priority for the upcoming year.<\/span><\/p><p><span style=\"font-weight: 400;\">Soon we will reveal our 2023 product roadmap details. Stay tuned to know what features and updates we will build to help our customers overcome their pain points and meet their needs.<\/span><\/p><p><span style=\"font-weight: 400;\">You can already start to get the most out of partnership marketing from now on. For that,\u00a0 we encourage you to try Affise Performance. With this tool, you can track your KPIs face-to-face and efficiently. You can set the best payout option, affiliate commissions, custom reports, fraud detection, easy-to-use dashboards, payment reports, and more to track key indicators seamlessly.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea59eb4 elementor-widget elementor-widget-request-free-trial\" data-id=\"ea59eb4\" data-element_type=\"widget\" data-widget_type=\"request-free-trial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t        <div class=\"article__wrapper\">\n            <div class=\"request-phrase\">\n                <p class=\"request-phrase__text\"><p><strong>The range of features you need to start with partnership marketing is available for you to try. Get started now with Affise Performance\u00a0<\/strong><\/p><\/p>\n                <p>\n                    <a href=\"https:\/\/affise.com\/contact-us\/\" >\n                        <button class=\"request-phrase__button\">\n                            Request my free trial                        <\/button>\n                    <\/a>\n                <\/p>\n            <\/div>\n        <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>2023 is just around the corner. But before it arrives, let&#8217;s talk about 2022. This year was marked by the return of major events and profound changes in consumer behavior. As a result, brands and digital marketers have watched that the tactics for promoting a campaign across marketing channels are no longer the same. In [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":27344,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[15],"tags":[324,326,325,289],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top Affise Features of 2022 for User Success<\/title>\n<meta name=\"description\" content=\"We have selected the most valuable updates of Affise Performance in 2022 that you can incorporate into your marketing routines now.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/affise.com\/blog\/category\/updates\/what-features-affise-performance-launched-in-2022-to-meet-customer-demands\/\" \/>\n<meta property=\"og:locale\" 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